More than 130 local creators, business leaders, entrepreneurs and community members gathered July 17 at The Squire Group After Dark for the sold-out inaugural Shreveport-Bossier Influencers Social, an evening that celebrated local influencers while showcasing the growing impact of influencer marketing across northwest Louisiana.

Hosted by Three18 Insider magazine, the event welcomed influencers from across the region representing a combined social media audience of more than 2.5 million followers. While the evening was created to recognize the magazine’s July feature, “Explore Shreveport-Bossier Through the Lens of Local Influencers,” it quickly evolved into something much larger: a community-wide networking event connecting content creators with local businesses, encouraging collaboration among influencers and highlighting the positive stories shaping the region.

Throughout the evening, attendees filled the venue with conversations, collaborations and cameras as influencers met many of their peers in person for the first time. Local business owners also had the opportunity to build relationships with creators whose audiences continue to influence travel, dining, entertainment and shopping decisions throughout the Ark-La-Tex.

Notable influencers in attendance included Jlynn Attaway, Pershing Mero, Hanna Singh, Rel Laython, Pretty Lil Bae, Will Guffey, Nalayja Johnson and Jada Starks, along with dozens of additional creators whose content reaches audiences throughout Louisiana, Texas, Arkansas and beyond.

Guests arrived on the red carpet with complimentary valet service provided by Shreveport Valet before making their way into the venue, where Michael Anthony hosted a live streamed red carpet presented by Be Bossier.

Inside, guests explored a variety of interactive experiences designed to encourage participation and create memorable content.

LearningRx Shreveport challenged attendees with hands-on brain games that quickly became a popular stop throughout the night. Nearby, guests lined up for one of the evening’s most talked-about attractions: live snake photo opportunities provided by Snaketuary. Many influencers paired the snakes with professional lighting and photography by Circle M Productions to capture unique portraits that quickly became conversation starters both at the event and across social media.

Music throughout the night was sponsored by Q97.3, 101.1 KRMD, Magic 102.9 and 99.7 KMJJ, with DJ Alexis K. Tucker, aka DJ Lexx, keeping the energy high from the opening moments through the end of the evening.

Guests also enjoyed food from Fusion Eatz by Shon, Posh Cakes by Shane Morgan, Fruit Guts Juice Bar and The Soul of Paris while spending time in the event’s exclusive VIP area and networking throughout the venue.

Sponsors and community partners played a significant role in bringing the event to life.

Content activations were provided by Circle M Productions, Snaketuary, LearningRx Shreveport and Live! Casino & Hotel Louisiana, while VIP attendees received swag bags featuring items from Bossier Arts Council, Live! Casino & Hotel Louisiana, Highland Jazz & Blues Festival, LearningRx Shreveport, Visit Shreveport-Bossier, Lilah’s Bakery, Flying Heart Brewing & Pub Bossier City and Prestige Purpose.

Several local businesses also contributed prizes throughout the evening, including Still Southern Boutique, Gifts & Decor, LearningRx Shreveport, Neu Aviation and Streetcar Station Snoballs.

Cumulus Media, KTAL NBC 6, KTBS 3 News, Lynn Vance, Russell Gallion with Wild Land Impressions, Britton Satcher, Nina Montgomery, Pretty Lil Bae and numerous additional media outlets captured interviews, photographs and behind-the-scenes moments or supported by sharing about the event.

For Three18 Insider Publisher Paul Savage Jr., the evening represented more than a successful event. It demonstrated the strength of the region’s creator community and the growing role influencers play in supporting local businesses.

“Our inaugural Shreveport-Bossier Influencer Social proved that influencers aren’t just for national brands. We’ve got an incredible community of creators right here in our own backyard who are making a real impact on local businesses, tourism and the positive stories being shared about our region,” Savage said.

Savage also announced that both the Influencers Social and the magazine’s “Explore Shreveport-Bossier Through the Lens of Local Influencers” feature will return in 2027, building on the momentum created by the sold-out inaugural event.

Those interested in attending the 2027 Shreveport Bossier Influencers Social can sign up by clicking here to receive the details on the next social as soon as they’re announced, get presale access to VIP tickets, be the first to know about content activations, receive exclusive freebies, special announcements and more!

As attendees created content together and celebrated one another’s accomplishments well into the evening, the inaugural Shreveport-Bossier Influencers Social accomplished far more than recognizing the faces featured in a magazine. It demonstrated that a community built on collaboration, creativity and local pride has the potential to become one of the region’s most influential voices.